Canela Media is a digital media company built for and by US Hispanics. Canela Media offers brands a complete ecosystem to connect with multicultural audiences leading with its free streaming service, Canela.TV, offering on-demand Latino-focused movies and TV entertainment through multiple platforms. Additionally, Canela Media reaches more than 20 million unique Hispanics across its 180+ premium Spanish-language sites and influencer database. Combined with the company’s proprietary data, Canela Media possesses in-depth knowledge and understanding of how to establish meaningful and culturally relevant connections with the new mainstream – U.S. Hispanics. Headquartered in New York, Canela Media is ranked as the fourth largest Hispanic ad-focused company and is female- and minority-owned.
Mighty Capital first met Isabel, recipient of Culture Marketing Council’s 2019 Rising Star Award, on Oct ‘20 when Isabel was raising their pre-Series A note and invited Mighty Capital to be a board observer. Once learning Canela Media had organically reached over 400K users in a few months, Mighty Capital nominated Canela Media for the 2021 The Product Award, an annual celebration of the best products for product managers that generates over 2M impressions. Isabel then joined as a guest speaker on the Products That Count podcast, a Top 500 iTunes tech podcast with 1.2M listeners. Mighty Capital also offered strategic introductions to product management executives and key service providers, and assisted with their mobile product launch.
Canela Media has secured an oversubscribed $32M Series A on Jan ‘22. Mighty Capital is thankful for its’ partnership with Canela Media and is excited to continue being part of Canela Media’s success.